Using an Insurance Broker: Top 6 Reasons It’s the Best Choice for Small Business

As a small business owner, you are busy running your business and seeing to the day-to-day operations, but you don’t want to miss out on getting your employees the best (and most affordable) insurance coverage available. Plus, with all the healthcare changes, plan options and new rules out there, it can be impossible to keep up. That’s where insurance brokers come in. Read on to discover the top six reasons you should use an insurance broker for your small business healthcare needs.

Reduced Cost: Without the knowledge and experience of a health insurance broker, you could be paying way too much on employee benefits, and not getting the best plan available for your needs. There are so many insurance carriers and plans out there. The good news is, a broker will know and work with them all. Lowering costs, getting expert advice and a finding a better plan for your employees is always a win-win.

Knowledge of Law: Let’s face it. The legality of the healthcare insurance space has changed dramatically in the last 5 years, and continues to change on what seems like a daily basis. But don’t worry. With a broker, you leave the legal research to someone else, so you can focus on running your business and never have to worry about being in violation.

Employee Education & Rollout: Don’t have a big HR team? Many small businesses operate without one, which can make certain times of year (open enrollment, anyone?) extremely burdensome. Many brokers pick up the slack, helping their clients with employee education, assisting with claims and payroll, and making your HR strategy headache a thing of the past.

A Dedicated Broker: Most insurance brokerage firms assign a broker or team of brokers to be your dedicated resource, giving you someone to call if you have any questions at all, year-round. And since this business is built on relationships, you can be sure that you’ll receive top-notch service as they commit to keeping your business.

Win the War for Top Talent: We all know that attracting the best talent in this market often comes down to benefits, and as a small business it can be hard to compete. By getting a view of all the options available, you can make the best decision to put you in the running as a top workplace, attracting talent and setting you up for long-term growth.

Full Package Deals: Are you considering offering life insurance or maybe disability insurance for your team as well? What about a health and wellness plan? Well, insurance brokers can help with that too, making them a one stop shop for all your health and insurance needs (and saving money in the process).

Thinking about a broker? We can help. At Zinn, we’ll analyze your current benefits package and help you develop the right strategy to boost recruiting and retention. You’ll see how tailoring your benefits to your employees at different levels, investing in your human capital, and offering the right benefits to the right people can make all the difference. Call us at 866.405.7226.

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